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Market Development Manager, Group Insurance

Company: Guardian Life
Location: Bethlehem
Posted on: April 15, 2019

Job Description:

MARKET DEVELOPMENT MANAGER, (POTENTIAL WORK FROM HOME)

POSITION SUMMARY

Do you want to be part of a collaborative team which is strategically growing Guardians Employee Benefits business for employers with less than 500 employees? Is a culture where People Count, We do the Right Thing and We Hold Ourselves to Very High Standards important to you? If so, Guardian Life Insurance Company is actively seeking an innovative, driven Market Development Manager who will break down barriers to partner with Sales, Underwriting, Product, Marketing, Actuarial, Service, and Dental Network and develop regional go to market strategies and action plans. The current product suite includes dental, vision, life, STD, LTD, absence management/family leave, accident, critical illness, cancer and hospital indemnity.

CANDIDATE RESPONSIBILITIES


  • Develop a comprehensive approach for regional market business planning, incorporating key external trends and internal capabilities. Components include market share, competitor analysis, broker segmentation, underwriting results, product designs, product packaging, marketing programs, dental network, size segment analysis and regional partnerships.
  • Partner with key internal stakeholders to create regional market business plans for each Group Sales region, including associated annual action items to increase Guardians market share in each geography
  • Work with key internal stakeholders, lead the execution of action items for each regional market business plan

  • Monitor regional market business results vs goals; identify underlying drivers and assess associated current and planned action items
  • Annually assess and create new regional market business plans for each Group Sales region

    REPORTING RELATIONSHIPS

    The Market Development Manager reports directly to the Assistant Vice President, Strategic Initiatives, Core Market.

    This Manager will act as an extension of the Sales Regional Vice President leadership team. The position will also partner closely with Sales Regional Directors, as well as leaders in Underwriting, Marketing, Product, Actuarial, and Customer Service Delivery.

Keywords: Guardian Life, Bethlehem , Market Development Manager, Group Insurance, Executive , Bethlehem, Pennsylvania

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