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Marketing Specialist

Company: Vatech America, Inc.
Location: Fort Lee
Posted on: April 26, 2019

Job Description:

We are looking for a full-time, enthusiastic Marketing Specialist to help us in our overall marketing efforts at our Fort Lee, NJ office. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion. A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics. The goal is to deliver effective marketing programs that will help our reputation and growth.Responsibilities:Conduct market research to find answers about consumer requirements, habits and trendsBrainstorm and develop ideas for creative marketing campaignsAssist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)Liaise with external vendors to execute promotional events and campaignsCollaborate with marketing and other professionals to coordinate brand awareness and marketing effortsPlan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategiesUndertake individual tasks of a marketing plan as assignedConditions:Job Type: Full-time hourly employee [non-exempt]Work Location: Fort Lee, New JerseyNormal Working Hours: 9 am to 6 pm (with 1 hour lunch), Mon through FriRequirements:2+ year of marketing experience preferred.Familiarity with Microsoft Office Suite preferred.Strong written and oral communication skillsEducation: Marketing or related degree desired. Bachelor's degree required.Who we areVatech America, Inc. is the world's leading provider of digital dental X-ray imaging technologies and offers the most diverse product portfolio in the market. The Company is responsible for technological advances, which offers every American dental practice from small to large, endless possibilities to achieve higher standards and helps in the improvement of health of dental patients. Vatech is committed to providing doctors with the highest quality diagnostic imaging devices, innovative resources and industry leading support.Vatech America offers a great work environment and competitive compensation. We are an Equal Opportunity Employer who makes employment decisions without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law. Vatech America offers very competitive group health plan, paid time off, and 401(k) benefits programs. See https://vatechamerica.com to learn more.Send your resume and cover letter to sales@vatechamerica.com

Keywords: Vatech America, Inc., Bethlehem , Marketing Specialist, Advertising , Fort Lee, Pennsylvania

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