BethlehemRecruiter
the smart solution for Bethlehem jobs

Communications/Marketing Specialist

Company: Anderson Kill
Location: New York
Posted on: April 26, 2019

Job Description:

Role:The communications/marketing specialist is responsible for overseeing the firm's communications and PR program, both externally and internally as well as managing the firm's social media platform. Responsibilities: Public Relations------------------Serve as firm's media contact and manage the firm's relationship with the public relations consultant.------------------Serve as the firm's point person for media inquiries (identify senior attorneys to respond to media inquiry).------------------Responsible for writing press releases, overseeing distribution, posting to the web site and communicating results to the Executive Committee.------------------Responsible for internal distribution of releases and press clippings to promote internal awareness campaign.------------------Strategize, implement and oversee firm/attorney placement in relevant directories, league tables and award nominations.--Including but not limited to Chambers, Benchmark, Law360, Legal 500, etc.------------------Strategize, implement and oversee promoting of the firms' conferences and seminars with local, legal and trade press.----------------------PR advice and input at practice group and industry meetings.------------------Identify and assess potential writing opportunities to ensure that they are in line with the group's goals. ------------------Develop and maintain strong relationship with business, legal and local press, trade associations and organizations to identify editorial, advertorial and media opportunities.--Also, oversee and coordinate with public relations consultant on opportunities.------------------Identify, strategize and coordinate the placement of "paid for" articles (e.g. Corporate Counsel) and monthly columns (e.g. Risk Management Magazine and The John Liner).------------------Strategize with newsletter editors and practice group heads to identify timely article topics for firm newsletter articles.--Oversee the creation, editing, production and distribution of the firm's numerous newsletters. ------------------Manage the firm's published works spreadsheet.------------------Manage the updates/changes to lawyer biographies on the website and ensure that articles are linked.------------------Maintain firm wide Style Guide Social Media/Digital Marketing: ------------------Implement and organize the firm's social media strategy, developing brand awareness, generating inbound traffic and encouraging product adoption.------------------Lead teams that create and publish content and maintain relationships with user communities on multiple platforms.------------------Report on the process of applying various social media tactics using a variety of digital analytics and media tracking tools.------------------Collaborate with internal marketing and public relations teams to support their respective missions, ensuring consistency in voice and cultivating an engaged social media community.------------------Create and manage Google AdWords campaign, this includes keyword research & development, and writing text ads.------------------Develop and implement a comprehensive and strategic roadmap for SEO designed to produce sustainable results that maximize search performance.------------------Engage with the audience on LinkedIn, Twitter, and Facebook to increase followers and boost engagement.------------------Analyze campaign results from Google Analytics and identified actionable opportunities.-- Knowledge, Skills and Abilities Required:------------------College degree.--At least 2-5 years of marketing experience preferable in a law firm environment, professional services experience is a plus.------------------Proven track record with regard to developing and implementing marketing plans and business development activities.------------------Experience developing and writing proposals.------------------Solid research, analytical and project management skills as well as strong oral and written communications skills. ------------------Strong organizational and interpersonal skills with an eye for detail.------------------Ability to work under pressure and juggle several projects at one time.------------------Some travel required.------------------Proficient in Microsoft Office, Google Analytics, Google AdWords, Google Trends, MailChimp, Hootsuite--and Interaction.

Keywords: Anderson Kill, Bethlehem , Communications/Marketing Specialist, Advertising , New York, Pennsylvania

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Advertising Jobs


Position Title Multimedia Reporter
Description: Multimedia Reporter Posted Date 19 hours ago 5/16/2019 2:09 PM Requisition ID 2019-22118 Area of Interest News Programming Business Unit News 12 Position Type Full-Time Job Location : Location US-NY-Yonkers (more...)
Company: SuddenLink
Location: Yonkers
Posted on: 05/21/2019

Email Marketing Processor
Description: Mommy Jobs Online is now recruiting part-time and full-time Email Marketing Processors to work remotely. Great opportunity for the perfect person that have a home office setup to work remotely. At Mommy (more...)
Company: Mommy Jobs Onlne
Location: Clifton
Posted on: 05/21/2019

Remote Editors
Description: We receive a high volume of academic and business papers 24/7. Editors are required to provide corrections and suggestions in reference to grammar, spelling, document flow, punctuation, and usage within (more...)
Company: Mommyjobsonline
Location: Clifton
Posted on: 05/21/2019


Freelance Copy Editor / Part-Time
Description: Freelance Copy Editor Mommy Jobs Online is seeking a part-time Freelance Copy Editor to join our team. We are looking for an energetic wordsmith with a solid command of AP style, fact checking, spelling, (more...)
Company: Mommy Jobs Online
Location: Linden
Posted on: 05/21/2019

Media Associate
Description: The Media Associate will work collaboratively with the Engagement Lead to help prepare, execute and monitor media plans for assigned clients. The Media Associate will project audience reach and advertising (more...)
Company: Guidemark Health
Location: Parsippany
Posted on: 05/21/2019

Acute-Care MLS and QC Editor
Description: Various openings for MLS with at least three years or more with acute-care hospital transcription/editing experience. Accounts and schedules are primarily second shifts as early as 12p EST , with openings (more...)
Company: Mommy Jobs Online
Location: Eastchester
Posted on: 05/21/2019

Photographer Wanted - Need A Photographer To Take Pictures To Capture Memories Of A Party
Description: Father's 75th birthday
Company: MeetA USD
Location: Matawan
Posted on: 05/21/2019

GroupCopySupervisor - Healthcare Advertising (MHNJ)
Description: It's no secret that the industry of healthcare has lived in the status quo for a long time. But the world has moved on--from local to global, from advertising to engagement, from constrained to unlimited. (more...)
Company: Yoh
Location: Parsippany
Posted on: 05/21/2019

Photographer - Of Newborns in Hospital - Livingston, NJ
Description: Looking for portrait photographers of newborns Bella Baby is the new face of in hospital baby portraiture. We bring experienced, professional photographers into the hospitals to capture a baby's first (more...)
Company: Bella Baby Photography
Location: New York
Posted on: 05/21/2019

Email Marketing Processor - Full/Part time!
Description: Email Marketing Processor - Flexible Schedule This position is with Mommy Jobs Online, so please visit mommyjobsonline.com to apply and get registered on our site directly Mommy Jobs Online is now (more...)
Company: Mommy Jobs Online
Location: Valley Stream
Posted on: 05/21/2019

Log In or Create An Account

Get the latest Pennsylvania jobs by following @recnetPA on Twitter!

Bethlehem RSS job feeds